Ben & Jerry's Raises the Dearly De-pinted from the Flavor Graveyard

"Dublin Mudslide" is Back with a New Spirit

BURLINGTON, Vt., March 17, 2022 // PRNewswire // - Ben & Jerry's receives several thousand requests each year to rein-cone-ate a beloved flavor from the Flavor Graveyard. Today one of Ben & Jerry's most-loved former flavors is back with a new spirit! Dublin Mudslide has returned from the great beyond with a flavor that is beyond great: Irish cream ice cream with chocolate chocolate chip cookies and coffee fudge swirls.

This time around, the flavor includes just a hint of a new, first of its kind, award-winning spirit made from whey, the nutrient-rich liquid left from making cheese. Wheyward Spirit has been described as what would happen if sake had a baby with vodka. The spirit company's focus on environmental sustainability and local dairy farms makes it a natural, values-led sourcing partner for Ben & Jerry's.

"Aside from being uniquely delicious, using excess whey as the base for our spirit helps us prevent food waste and creates a more sustainable model of spirit production," said Emily Darchuk, Founder and CEO of Wheyward Spirit. "I am thrilled to partner with Ben & Jerry's to bring back a fan favorite with the same taste and less waste, using our signature spirit"

The original Dublin Mudslide was introduced as a Limited Batch way back in 2004. It soon became a fan favorite and full-time flavor. Just as quickly (in 2007), it was sent to the Flavor Graveyard where fans have paid their respects ever since. The updated flavor now features Ben & Jerry's well-known cow holding tails with a certain long-haired Scottish Highland named Magnificent, Wheyward Spirit's mascot. It's the first time the Ben & Jerry's bovine has shared space with another cow on the pint.

Dublin Mudslide has already been spotted in supermarket freezers across the country at a suggested retail price of $5.19-5.99.

SOURCE Ben & Jerry's

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