7-Eleven Unveils Bold New Slurpee® Drink Experience with Coca-Cola® and OREO®

September 04, 2024 // Franchising.com // IRVING, Texas – 7-Eleven, Inc. is stirring up excitement with a daring new Slurpee® drink flavor: Coca-Cola OREO Zero Sugar, exclusively available at participating 7-Eleven®, Speedway® and Stripes® stores nationwide. This unexpected flavor combination caps off this year’s exciting Slurpee season, including the brand’s annual Slurpee Day celebration.

The new Slurpee drink flavor release is inspired by Coca-Cola and OREO’s upcoming launch of two limited-time treats: Coca-Cola OREO Zero Sugar and the OREO Coca-Cola Sandwich Cookie, both available at 7-Eleven, Speedway and Stripes stores nationwide. The Coca-Cola OREO Zero Sugar Slurpee drink is an exciting spin on the fan-favorite Coca-Cola® Slurpee, combining the classic taste of a crisp and fizzy Coca-Cola with flavorful, OREO sandwich cookie-inspired hints.

“We are thrilled to join forces with Coca-Cola and OREO to create a one-of-a-kind Slurpee drink experience that delights and excites our consumers,” said Dennis Phelps, Senior Vice President, Merchandising (Vault and Proprietary Beverage) at 7-Eleven, Inc. “We’re bringing together the snack aisle and the Slurpee drink machine to give everyone a reason to head to our stores for a delicious, unforgettable moment."

To celebrate the magic of a friendship like Coca-Cola and OREO teaming up, one Dallas-area 7-Eleven store will host a one-of-a-kind tasting experience: The Besties Restie Stop. Few things bring besties closer like all the hours they spend together in the car. And for these types of drives, 7-Eleven offers a moment of relief, refreshment and recharge. Fans can visit the 7-Eleven store at 13635 Preston Rd in Dallas on Saturday, September 14 from 2 p.m. to 10 p.m. local time to taste the Coca-Cola OREO Zero Sugar Slurpee drink and spend quality time with their bestie. The event will also feature limited edition Slurpee collectibles like cups with a Slurpee dollop lid and bestie straws.

SOURCE 7-Eleven, Inc.

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