Franchise Articles
Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the franchise growth, operations, legal, leadership, marketing, real estate, and technology site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.
Among the many costs associated with running a successful franchise are staff wages, marketing campaigns, and product costs (with regard to ordering and maintaining an inventory). One of the biggest expenses, without question, has to be your commercial rent. Higher income from rent-paying tenants, like you, will make a landlord happier. However, this remains as money out of your pocket. By decreasing your monthly rent, your profits will increase. Doing this is not impossible. Know that the amount of rent that you agreed to pay at the beginning of your lease term is not necessarily the amount of rent you will pay on your renewal. I have been quite successful in negotiating midterm rent breaks and lease renewal rent reductions for many clients - both independent business owners and franchisees.
- Dale Willerton
- 38,339 Reads 20 Shares
In part one of this three-part series, I discussed self-assessment and how to take inventory of the leadership shadow that you cast. Nothing can be more fundamental to business success than acquiring the necessary skills that are critical to leading others in a multi-unit franchise operation.
- Tom Welter
- 10,495 Reads 1 Shares
For the past few years you have heard me note that the majority of franchised units in the U.S. are owned by multi-unit operators. With more than 400,000 franchised units in the country, multi-unit operators control about 53 percent of those units. That's impressive, and the percentage controlled by multi-unit operators is rising. This growth is a consequence of many brands focusing their development models on multi-unit development packages over single-unit programs.
- Darrell Johnson
- 9,389 Reads 324 Shares
Seat-of-the-pants management styles may be fine themes for business magazine articles and their Hollywood adaptations, but responding to the symptoms of problems instead of preventing problems in the first place is like taking aspirin to cure pneumonia.
- Steve LeFever
- 19,333 Reads 510 Shares
When Anil Yadav hears people talk about the United States as the land of opportunity, he takes pride in the fact that his life since emigrating from India has been a testament to the promise implicit in that phrase.
- John Carroll
- 23,733 Reads 6 Shares
Sean Tuohy, entrepreneur, NBA broadcaster, and subject of The Blind Side, J. Patrick Doyle, CEO of Domino's Pizza, futurist Jim Carroll, and John DiJulius, customer experience speaker, author and consultant, will be the four keynote speakers at the 2011 Multi-Unit Franchising Conference, April 27-29 at The Venetian in Las Vegas. The annual conference is organized by Multi-Unit Franchisee Magazine, and the 2011 theme is, "What's Next. Plan Tomorrow Today."
- PRESS RELEASE
- 5,824 Reads
When Hurricane Katrina slammed into New Orleans five years ago, Glenn Mueller already was a grizzled veteran of the Gulf Coast hurricane season. Being a franchisee carries some special challenges for anyone who operates in the region, and Katrina put all of his considerable skills as one of the country's top Domino's franchisees to the test.
- John Carroll
- 7,809 Reads 393 Shares
A great franchise in a poor location will become a poor business. When it comes to site selection, one difference between an independent tenant and a franchisee is that, presumably, the franchisee will be getting real estate help and support from the franchisor.
- Dale Willerton
- 74,731 Reads 11 Shares
As we continue to mine Dave Melton's book, <i>Hire the American Dream</i>, I thought it would be interesting to highlight a case study that demonstrates just how successful smart hiring can be. Here Melton describes his experience hiring an immigrant.
- Kerry Pipes
- 4,169 Reads 88 Shares
In my 20-year journey of understanding leadership fundamentals, I have found change to be constant and adaptability to that change as the number one indicator of personal success.
- Tom Welter
- 6,018 Reads 143 Shares
In marketing, there are two basic ways to sell a potential customer. You can try to convince or argue them into buying your product (the classic salesman technique), or you can discover what it is that naturally appeals to them about your product or service, and use it to attract them, like a magnet. I call this latter approach, Shiny Objects Marketing. Everyone is attracted to shiny objects. We can't help it - it's in our DNA. The truly successful franchisee discovers the shiny object hidden in their product or service and puts it out in front of their customers, for all to see.
- David LaBonte
- 3,510 Reads 75 Shares
Should a franchisor sign the head lease and sublease the space to a franchisee or allow the franchisee to enter into his or her own lease agreement with the landlord? Both options are viable, but which is more practical and better for you?
- Dale Willerton
- 10,271 Reads
Just like any business, the franchising business is one that I have seen evolve tremendously over the past 30 years. While many of the cornerstones and crucial elements - product, simplicity, control, and support - remain the same, so much is changing.
- Larry Feldman
- 4,218 Reads
Franchise Update Media Group (FUMG), the leading industry resource for franchise development, today announced its 2011 conference schedule. The Multi-Unit Franchising Conference is April 27-29 at The Venetian in Las Vegas; the new Franchise Consumer Marketing Conference is June 14-15 at the Omni in San Francisco; and the Franchise Leadership & Development Conference is October 12-14 at the Intercontinental, Buckhead Atlanta.
- Franchise Update Media
- 5,989 Reads 3 Shares
Franchise Update Media Group (FUMG), the leading industry resource for franchise development, today announced its 2011 conference schedule. The Multi-Unit Franchising Conference is April 27-29 at The Venetian in Las Vegas; the new Franchise Consumer Marketing Conference is June 14-15 at the Omni in San Francisco; and the Franchise Leadership & Development Conference is October 12-14 at the Intercontinental, Buckhead Atlanta.
- PRESS RELEASE
- 6,538 Reads 3 Shares
When a franchise unit or organization runs into trouble, what does your franchisor do to help? Unfortunately, according to several multi-unit operators we spoke with, not much, not enough, nothing at all--and sometimes worse, demanding future royalty payments for closed units, or refusing to allow franchisees to shut or relocate distressed units.
- Eddy Goldberg
- 6,880 Reads 1 Shares
It's often the case that the weaknesses of a system are not obvious until that system is catastrophically overloaded. That's when most breakdowns or failures occur. Overloaded electrical systems start fires, overloaded computer systems crash, and overloaded human beings suffer nervous breakdowns.
- Mel Kleiman
- 4,095 Reads 1 Shares
Tulsa resident Bill Ramsey had worked hard in the international manufacturing business all his life, and was a bit disappointed when he learned that none of his five children were interested in following him into that industry. He didn't have a lot of family growing up, so he was determined to keep his close.
- Debbie Selinsky
- 7,849 Reads 17 Shares
Franchise Update Media Group (FUMG), the leading industry resource for franchise development, today announced that the search is on for the nation's largest multi-unit franchisees, to be included in the 2011 "MEGA 99" lists. The submission deadline is Tuesday, Nov. 30, 2010.
- PRESS RELEASE
- 6,255 Reads 1,014 Shares
All franchise brands strive to deliver a remarkable customer experience. Why? Because that's how you win customer loyalty. Customer loyalty shows up in greater share of the customer's wallet and higher frequency of purchase. Loyal customers spend more per average transaction, and they send referrals to you through the enthusiastic stories they tell, based on doing business with you. You can market all you want, but in the end, customers believe and talk about what they experience.
- Jack Mackey
- 8,203 Reads 879 Shares
Over the past 25 years, franchising has continued to develop and become more sophisticated. The reins of the franchisor have passed from the pioneering founders to established management teams with significant industry experience. Today, many of these companies are publicly traded or majority-owned by institutional equity investors.
- Dean Zuccarello
- 5,894 Reads
As a franchisee, you may have found it quite easy to secure a lease with a commercial landlord; however, you may face many roadblocks if, or when, you need to terminate your lease prior to the end of the term.
- Dale Willerton
- 12,751 Reads 1 Shares
Gift cards can be an important component of customer loyalty programs. They can help attract customers, driving sales and brand awareness. New federal rules governing the use of gift cards have recently gone into effect. You certainly should be aware of and comply with the new laws.
- Jan Gilbert and Suzie Loonam Trigg
- 8,284 Reads 198 Shares
In his book, Hire the American Dream, Dave Melton makes no secret of his respect and admiration for immigrant workers who have come to America in search of opportunity. He has hired - and promoted - many of them at his Domino's locations. He says that a workforce shift in our country is leading to more and more frontline minimum-wage employees coming from immigrant population groups, especially in larger metropolitan areas. It's no wonder, census figures estimate that 8 million immigrants arrived in the U.S. between 2000 and 2007.
- Kerry Pipes
- 3,984 Reads 58 Shares
This is the last in a three-part series on tackling the challenges posed by growing your organization into a true multi-unit franchise company. So, for those of you who have taken the first steps into replicating your success and going from one unit to two, and then have made the commitment to build a fledgling organization by growing from two units to five...now, my suggestion is, "Why stop there?"
- Mike Pearce
- 3,566 Reads 20 Shares
Long ago, when I was a newly minted junior analyst at a local investment firm, a grizzled veteran noted that it was pointless to be in the investment business if you weren't a long-term optimist. To me, that time-worn piece of advice continues to ring true. Operating from this mantra, I've spent my entire career believing that whatever short-term morass the economy or the market found itself in could be fixed (eventually) by the drive and ingenuity of the American entrepreneurial spirit. I'm hopeful that this time will be no different--although I admittedly find my optimism being severely tested. In nearly 30 years in the business, I've never witnessed such a complex array of issues at play.
- Carol Clark
- 7,859 Reads 35 Shares
Like many successful and charismatic people, Elena Donahue punctuates her speaking with exclamation points. "Dream big! Focus small!" she encourages the staff at OceDon Restaurant Management in Castle Rock, Colo., and to fellow volunteers at the Mile High Chapter of the American Red Cross.
- Debbie Selinsky
- 7,712 Reads 2 Shares
Franchising continues to grow--not only in size, but in complexity--and in recent years, a huge part of that growth is attributable to multi-brand franchising.
- Multi-Unit Franchisee Magazine
- 3,619 Reads 9 Shares
Franchisees are an optimistic lot, expansion-minded, on the grow, always alert to new opportunities. And for them, multi-unit franchising represents one of today's most attractive opportunities. Whether it involves increasing the number of units of their current brand or adding new brands to their holdings, the allure of multi-unit franchising is attracting the best and brightest franchisees in the business with increasing frequency.
- Multi-Unit Franchisee Magazine
- 3,605 Reads 4 Shares
Multi-brand franchising allows multi-unit operators to balance risk and ride out the uncertainties of the marketplace in many ways
- Multi-Unit Franchisee Magazine
- 3,495 Reads 6 Shares
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