Fitness Feature Articles

Fitness Feature Articles

Franchise Sector Showcase

Informative Fitness franchise articles to support business buyers, franchisees, and franchisors.

So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging
  • Eddy Goldberg
  • 4,327 Reads
Hundreds of franchise development professionals gathered in Atlanta this past September for the annual Franchise Leadership & Development Conference (FLDC), one of the year's must-attend events for brands looking to improve their sales, share ideas, and learn more about today's best practices in franchisee recruitment.
  • Kerry Pipes & Eddy Goldberg
  • 6,460 Reads
Today, at 38, Garrard still works out every day, but he's not just pumping iron in his post-NFL career—he's pumping profits from his two Retro Fitness gyms.
  • Kerry Pipes
  • 44,949 Reads 5 Shares
What do two attorneys, a former Applebee's CEO, and a retired NFL quarterback have in common? They're four of the six multi-unit franchisees we've profiled in this issue.
  • Kerry Pipes & Eddy Goldberg
  • 34,293 Reads 3 Shares
Las Vegas, home of the high rollers, once again played host to the annual Multi-Unit Franchising Conference this spring at Caesars Palace.
  • Kerry Pipes & Eddy Goldberg
  • 38,056 Reads 5 Shares
SMS can be a powerful tool for building the customer relationship. Targeted messages, exclusive deals, and helpful reminders via smartphone can all help improve customer satisfaction and create loyal fans.
  • Multi-Unit Franchisee
  • 20,644 Reads 7 Shares
Social media marketing news you can use. This week: 1) Have you tried Facebook Live, the company's new video platform for sharing vids with your brand followers?; 2) 5 things you're missing if you're not using Google Places for local marketing; 3) 21 mistakes to avoid when using Instagram to promote your brand; 4) 16 Snapchat hacks, tips, and hidden features you can use; and 5) a long hot summer looms for the Twittersphere as The Hillary and The Donald get social.
  • Daniel Lieberman
  • 2,883 Reads 4 Shares
Former NFL linebacker Bryan Scott has two things on his mind these days: 1) building a successful chain of Title Boxing Club franchises in the Atlanta area, and 2) overseeing the company he co-owns, Noene USA, which sells a line of high-tech, ultra shock-absorbing insoles.
  • Kerry Pipes
  • 12,092 Reads 1 Shares
The fitness industry is on an undeniable tear. In 2014, Entrepreneur magazine singled out the fitness franchise industry as one of the key sectors that showed gains in a sluggish economy.
  • Franchise Update Media
  • 12,004 Reads
Bryan Scott spent a decade in the NFL backing up his defensive line. But when his playing time began to wind down he got prepared for life after football.
  • Multi-Unit Franchisee
  • 10,526 Reads 5 Shares
Nearly seven years after the recession ended, the U.S. economy has become a slow-growth machine. In these years of sluggish growth, the franchise business model has found ways to expand.
  • Darrell Johnson
  • 3,863 Reads 1 Shares
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Lori Shepard, Senior Director, Digital Experience at Waxing the City/Anytime Fitness, shares her views on changes in social media and how her brand is adapting to get the results they seek.
  • Lori Shepard
  • 3,342 Reads 1,014 Shares
Planet Fitness Franchisee Adds ZIPS Dry Cleaners To His Growing Portfolio.
  • Multi-Unit Franchisee
  • 12,003 Reads 3 Shares
Iraq Vet Business Owner Testifies Before House Small Business Subcommittee Of Risk Due To Overreach Of NLRB.
  • 7,547 Reads
So many good things are happening so fast in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 4,064 Reads 2 Shares
So many good things are happening in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • By Eddy Goldberg
  • 5,894 Reads 1,014 Shares
What franchisees want from corporate field support is pretty straightforward. Basic expectations include great products, marketing and brand support, ongoing training, site selection, purchasing power for goods and services, and participation in product and program testing.
  • Debbie Selinsky
  • 8,877 Reads 2 Shares
Mike Bidwell is a leader who is clear, pragmatic, and to the point. "I'm passionate about creating opportunities for others to grow," says the 57-year-old president and CEO of The Dwyer Group.
  • Kerry Pipes
  • 4,428 Reads
Randy Merrill feels good about the health, wellness, and fitness space he operates in. He says the business models work for him, the client base works for him, and the ROI works for him.
  • Kerry Pipes
  • 17,209 Reads 1 Shares
After two decades in franchising, Shahid Hashmi has an aggressive growth plan that he predicts will top $150 million in revenue in the next 10 years.
  • Multi-Unit Franchisee
  • 25,387 Reads 33 Shares
Mike Bidwell, CEO and president of The Dwyer Group, discusses his career path from franchisee to the top of the C-suite at the 8-brand, $1 billion franchisor - larger now after acquiring Service Brands International (June 12) and The Grounds Guys of Canada (June 18).
  • Kerry Pipes
  • 4,611 Reads 1 Shares
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2015 is starting out as a very busy year for international franchise development. U.S. franchises are exporting their brands more than at any time in history--and to more places.
  • William Edwards
  • 5,720 Reads 179 Shares
When it comes to franchising, Shahid Hashmi has just one regret: he wishes he'd gotten into it earlier.
  • Helen Bond
  • 12,441 Reads
We've rounded up another "Mega 99" issue--and that means some big numbers.
  • Multi-Unit Franchisee
  • 11,660 Reads 1 Shares
From all of us at Franchising.com, we would like to wish you and your family a very happy holiday season. Thank you for using Franchising.com in 2014. This year we have seen rapid growth in many of our content sections.
  • By: Benjamin Foley
  • 7,011 Reads
It's budget season for franchise marketers. Thought House CEO Jason Knill offers 5 key marketing planning insights for 2015.
  • Jason Knill
  • 3,819 Reads 1,014 Shares
We asked Jason Mattes, chief development officer at Fierce Brands (franchisor of Retro Fitness and Let's Yo! Yogurt), what he looks for in a salesperson, and what the critical elements are in building a great sales and development team.
  • Kerry Pipes
  • 6,096 Reads 1 Shares
Great people throughout history often fail, quite miserably, before finally reaching their goals, says international business strategist Dan Waldschmidt.
  • Multi-Unit Franchisee
  • 7,434 Reads
Discuss the role of diversity inside your marketing department and in your marketing strategies.
  • Franchise Update
  • 4,750 Reads 1,021 Shares
Discovery Day is show time! Whether you have one franchise or a thousand, this special event propels your sales process to a crescendo.
  • Steve Olsen
  • 3,206 Reads
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